Digital Brand Film
DIRECTOR
CHIEF ASST. DIRECTOR
CLIENT
YEAR
2025
My Role
As the 1st Assistant Director for the Ather Monsoon Video, I was pivotal in bridging creative vision with practical execution, especially given the challenging Meghalaya rains. I helped translate the director's dry-humour vision into tangible creative and performance notes during pre-production, meticulously planning for the rain-heavy shoot. On set, I owned discipline and flow, coordinating teams amidst constant downpour while ensuring creative continuity and safety. My extensive involvement in rain-specific planning and my ability to run the set under guerilla conditions allowed the director to achieve their artistic vision without compromise.
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