My Role

As the Director's Assistant and 1st Assistant Director for the Flipkart Big Billion Day campaign, I was pivotal in translating the director's vision into a cohesive reality. I managed pre-production by distilling creative calls, structuring treatment notes, and developing character insights and visual references. On set, I ensured smooth execution through detailed scheduling, departmental alignment, actor briefings, and continuity supervision, acting as a crucial communication bridge. My role ensured creative integrity and operational efficiency from concept to shoot.